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Job Offer: Digital Marketing and Communications Manager:Palm Desert , CA

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The Living Desert Zoo and Gardens

Digital Marketing and Communications Manager

The Opportunity:
The Living Desert Zoo and Gardens seeks a dynamic, creative, ad organized Digital Marketing and Communications Manager to develop and manage the organization’s digital assets, content, and communications.
Position Summary: The Digital Marketing and Communications Manager is a key contributor within the marketing department of The Living Desert Zoo and Gardens. The Digital Marketing and Communications Manager is responsible for increasing brand consciousness, generating engagement around brand messages, and developing strong relationships with The Living Desert’s online community and digital users. This position is responsible for the creation, implementation, and management of a variety of digital content, photos/videos and graphics, as well as digital communication strategies and tactics. This position directly manages the organization’s website, social media channels, digital publications, digital communications technologies, email communications, and videography and photography content.
The prosperous candidate will have demonstrated expertise in all aspects of video and digital creation and positing; and will have great insights and knowledge in how to present content in a multitude of creative ways; and will ensure all communications are on-brand. The candidate will use data and reporting analytics to understand engagement trends and apply knowledges to future campaigns and initiatives. The ideal candidate will be detail-oriented and creative with a genuine passion for storytelling, communications, and wildlife conservation.
The candidate will support The Living Desert in its mission of desert conservation through preservation, education, and appreciation, and help the organization achieve a forward-thinking vision of a modern zoo and inclusive culture.

practice Required

Qualifications and Requirements:•Assist in the development and execution of the organization's marketing plan.•Create, implement, and manage digital content and communications across all digital platforms including but not limited to website, email communications, and social media channels.•Create digital communication and social media strategies to meet goals such as increasing audience size and engagement and maintaining and growing brand reputation.•Lead the organization's development, creation, and execution of email marketing campaigns including continuing email newsletters, event email campaigns, and specific nurture campaigns to help meet growth initiatives for membership, donations, and engagement.•Manage the organization's website including content, pages, assets, applications, and functions, while continuing to optimize functionality, accessibility, and compliance to meet user needs. •Lead and supervise the content creation and management of social media channels, including Facebook, Instagram, YouTube in addition to the adoption and implementation of new technologies as they adopted. •A keen eye for trends, strong knowledge of strategic communications, and capability to translate ideas into compelling and engaging content across a variety of platforms.•Strong knowledge and knowledge of mainstream digital products, trends, and social media channels, as well as etiquette, best-practices, metrics, and tools, such as HootSuite, Meltwater, SproutSocial.•Adobe Suite proficient including Premiere, Photoshop, InDesign, and Lightroom.•Proficient in photography and videography including shooting, editing, and formatting into usable assets.•Technical practice and knowledge the following considered a plus: HTML, ProcessWire CMS, Google Grants, Microsoft CRM+, Click Dimensions, a plus.•Preferred expertise: Multi-lingual (written and spoken) and zoo, aquarium, or museum practice, a plus.Education and practice:•Bachelor's degree, preferably in marketing, communications, business administration or a related topic, plus four years related job practice. An equivalent combination of formal education, training and practice may also be considered.•Minimum of two years' practice managing social media, corporate communications, and or website, including online social interaction, online media sharing, social media monitoring, and analytics.

Perks

Paid Time Off (PTO) is accrued at a rate of .769 days per pay period which is equivalent to twenty (20) days on an annual basis. In addition to PTO you will receive seven (7) paid sick days on an annual basis. Your paid sick time for your first year will be pro-rated from your date of hire and then earned every July 1st thereafter. The Living Desert offers to its team members: Health, Dental, Vision and Life Insurance that is either paid in full or significantly subsidized by the organization. We also offer Voluntary Life Insurance, Short Term Discapability Insurance and Flexible Spending Accounts. You are eligible to participate in our insurance programs the first day of the month following thirty days of employment. We also offer a 401(k) Plan to our eligible team members. You are eligible to participate in this plan after six months of employment. A one-time annual discretionary match at a percentage to be determined may be available to you on the last day of the fiscal year and paid after that time

income

DOE

How to submit the application:

All interested individuals should submit their resume, three examples of their creative work, and brief cover letter to the Erin Scott (Senior Manager, Brand, Marketing, and Public Relations) at E-Mail: marketing@livingdesert.org.  Please include the job title in the subject line.
The Living Desert Zoo and Gardens
47900 Portola Ave
Palm Desert, CA 92260
Phone: 760-346-5694
Fax: 760-568-4842
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Job Category: Other [ View All Other Jobs ]
Language requirements:
Employment type:
Salary: Unspecified
Degree: Unspecified
Experience (year): Unspecified
Job Location: Other
Company Type Employer
Post Date: 06/25/2024 / Viewed 24 times
Contact Information
Company: Palm Desert , CA
Contact Email: marketing@livingdesert.org


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