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Job Opportunity: Manager, Digital Platforms:Detroit Public TelevisionJob description: Manager, Digital Platforms Listing description ABOUT DETROIT PUBLIC TV Detroit Public TV (DPTV) is Michigan's largest and most watched television station serving Southeastern Michigan, and serves the most diverse public television audience in the country. DPTV is also the state's only community-licensed station, meaning Information technology operates independent of any educational, government or other institution. Its funding comes from the community Information technology serves. Each week more than two million people watch our four broadcast channels, and nearly 200,000 people listen to our radio station, WRCJ 90.9 FM for classical days and jazzy nights. In addition, DPTV is building the next generation of public media with our rapidly growing digital presence which has grown to reach more than half a million unique visitors through our website, YouTube channels, and social media platforms each month. Our core values: excellence, innovation, trust, diversity, engagement, and financial sustaincapability are evident in everything we do. From the engaging content we provide, to the way we work with viewers, supporters, board members and employees, to the local events we host, DPTV connects with thousands of our fellow community members each year. Does the idea of joining our team of dedicated professionals with different backgrounds and practices excite you? If so, we invite you to join us in our mission to educate, engage, entertain, and inspire through the power of public media. For more information about DPTV, please visit the website www.dptv.org. The Opportunity We are currently actively recruiting for our Manager, Digital Platforms position located in Wixom, MI. The Manager, Digital Platforms will relentlessly focus on serving the best audience practice across DPTV's websites, apps, and video platforms; this includes developing, designing, and managing current and emerging content distribution channels. Essential Functions • Manage updates to website pages via the Content Management System - WordPress, HTML, and CSS • Manage video content on the station's video platforms, including uploading video and curating playlists using PBS Media Manager, PBS Curate, and YouTube • Manage platform updates in collaboration with third-party site vendors • Optimize website(s) for search engine optimization through metadata development • Perform regular website accessibility reviews • Manage digital tools for website popups, ad serving, and email marketing • Manage live streaming on websites and social media platforms • Manage newsletter/email marketing platforms; including sign-up pages, contact lists, subscribe/unsubscribe governance, and newsletter template implementation • Develop graphics and images for digital marketing, i.e., carousel images, thumbnails, and banners • Collaborate and communicate among cross-functional teams, external partners, and stakeholders • Responsible for onboarding and continuing training with internal and external stakeholders • Analyze data using Google Analytics, PBS Domo, and other sources; to manipulate data in Excel and organize large amounts of information into significant charts and presentations • Provide technical support to digital content coordinators that are assigned to initiatives • Work with PBS Digital to stay current with products and tools, including Station Manager, Curate, Media Manager, and Domo • Other tasks as assigned expertise • expertise of digital media platforms, content management systems, and customer-relation management tools • expertise of best practices in digital product development and informed and updated on technology trends, new ideas, new tools, and innovations • Versed in audience engagement practices around content and rich media • practice with MS Office Suite, Word, Excel, Teams • practice with Photoshop • Familiarity with project management tools, i.e., Teamwork • capability to set and meet deadlines, work irregular and extended hours when necessary • Attention to detail is very important • capability to address complex problems and break them down into well-defined, manageable parts • Strategic and data-driven mindset, practice with data analytic tools • Excellent oral, written, and presentation expertise, including conveying technical complexities to non-technical colleagues and documenting workflows • practice with search engine optimization (SEO) concepts • practice managing a team of staff members and independent contractors • capability to set and meet deadlines and to work irregular and extended hours when required • Familiarity with and interest in topics of importance to the Detroit Public Television community, including arts and culture, education, journalism, and the environment • expertise of and adherence to tenets of accuracy, fairness, and ethical standards of communications Qualifications • Bachelor's degree in Computer Science, Digital Media, or related field • A minimum of five (5) years work practice in digital technology platforms, digital media, and content; prior management practice preferred • practice with rich media CMS and modern CRM systems is strongly recommended Physical Demands Individuals must be able to: • Type, and sit behind a desk for extended periods • Work in the field under a wide variety of climate conditions • Look at video, computer screens, printed documents • Occasional drive and or travel on company business Work Environment Individual is exposed to a typical office setting with computer equipment. What you'll get: As part of the DPTV family, you will enjoy a complete package of benefits, including medical, dental, vision, 403(b) with employer match, HSA/FSA, life insurance, paid vacation days and paid holidays. In addition to the benefits you'd expect, our engaging and welcoming environment is a place where you can: • practice the compensateing feeling of knowing you are a part of an organization committed to the greater good of the community. • Take a little time for fun and friendship. It's not uncommon to catch people doing yoga together at lunch, conversing about their favorite part of a story during a book club meeting or enjoying a walk around the pond on a nice sunny day. • Continue to grow and lgain through opportunities for personal and professional development. • Share your input, knowing that your ideas are valued and always welcome. • Be yourself! We believe your uniqueness makes you an even greater asset to the team. Organization: Detroit Public Television Job Job location: Wixom, MI United States Job Job Category: Digital Deadline: Employment Type: Full time Send Application Materials To: Send resume and cover letter to: HumanResources@dptv.org Human Resources WTVS Detroit Public Television 1 Clover Court Wixom, MI 48393-2247 *No telephone calls or third parties. Please include the title of the position in the subject line of the email. Email address: E-Mail: humanresources@dptv.org Job Field: Radio and Television
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